In the News

Wrigley Exhibit Opens at the Catalina Island Museum Tonight

THE CATALINA ISLANDER

Added Friday 31 August 2012 at 7.57 pm

The exhibition about the life of William Wrigley, Jr. opens tonight, Friday, August 31, during a reception at the Catalina Island Museum. "A Democratic Dream: William Wrigley, Jr. and Catalina Island" explores one of the 20-century`s most successful businessmen and his quest to make Catalina Island into a world-class resort destination for the "rank and file" of America.

A key component of the exhibition is a video documentary created by the Catalina Island Museum about Wrigley’s life and his love of Santa Catalina. This documentary is the first of its kind and features rare video footage, photographs and Wrigley gum advertisements dating back to the turn of the century.   A number of the photographs in the documentary and in the exhibition have never been seen before.

The Wm. Wrigley Jr. Co. provided the museum with film footage of Wrigley touring a Toronto gum factory in 1914. This is the only film footage of Wrigley that the 120-year-old company has in its archive.  The film shows Wrigley at his best, as he tours the factory with his signature cigar. 

The only known film footage of Wrigley on Catalina Island was provided to the museum by the Renton Family Archive.  Malcolm Renton, the son of Wrigley’s right-hand man D.M. Renton, shot thousands of hours of film on the island. The scenes were captured on nitrate film. 

Commonly used during that time, nitrate film is extremely flammable if not properly handled or stored, and nearly all footage has been lost.  The few surviving films are entitled “Cherry Valley,” which includes Wrigley greeting Boy Scouts at Avalon’s pier, and “A Visit to the Catalina Mines,” a film from the mid-1920s in which Wrigley and Renton tour various mines in the island’s interior.  These films have never before been exhibited publicly.

The exhibition A Democratic Dream: William Wrigley, Jr. and Catalina Island will open at the Catalina Island Museum on August 31 and runs through November 26, 2012.

Opening reception tonight

The Catalina Island Museum invites you to the opening reception for A Democratic Dream will be held from 6:00 to 9:00 p.m tonight, Friday, Aug. 31, at the Museum. Tickets are free for members of the Museum and $10.00 for the general public. The Museum, its digital theater and store are located on the ground floor of Avalon’s historic Casino. The Museum is open seven days a week, from 10 a.m. to 5 p.m. For more information call (310) 510-2414 or at its website: CatalinaMuseum.org.